Katie Pancotto

Digital Marketing Specialist

Katie joined the OVC Team in July 2024 as a Marketing Analyst. As of July 2025, she has stepped into the role of Digital Marketing Specialist. In this position, she helps clients grow their online presence through a wide range of marketing strategies. She creates, schedules, and manages client social media accounts to engage audiences and build brand awareness. She writes SEO-focused website content and blogs that drive traffic and improve search rankings.

She also develops and monitors digital ad campaigns on platforms like Meta and Reddit to deliver measurable results. In addition, Katie assists in overseeing client scholarship programs, ensuring smooth operations and impactful community outreach.

In her free time, she enjoys watching TV and TikTok, going on walks, and spending time with friends and her dog.